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Ad Quality
AdTech Industry TrendsAdvanced Strategies

Improving Ad Quality: The Effect of Whitelisting and Blacklisting

We generally avoid going to a market where we know the quality is low, so we move to the market where we find...

Marketing Budget
AdTech Industry TrendsAdvanced Strategies

What is Marketing Budget: How CPC Can Maximize Your ROI

Are you stuck in a never-ending loop of spending more on marketing and getting less in return? Well, you are not alone. But...

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