Digital Advertising
Digital Advertising Platforms – A Revolution for Businesses
Once upon a time, traditional advertising was extensively used in almost every vertical. Businesses have used these strategies to gain the attention of...
Content Team 7Search PPC9 Mins read
What is CPM in Advertising? A Complete Guide for Beginners
In the modern digital world, capturing attention is the ultimate goal of marketing. It is the initial step that many marketers aim for...
Content Team 7Search PPC7 Mins read
Advertising Platforms: Choose the Right One for Your Business
When you ask advertisers about the advertising platforms they mostly use, they often mention giants: Google ads, Meta Ads, and, yes, 7Search PPC....
Content Team 7Search PPC9 Mins read
Header Bidding: What is it? A Comprehensive Handbook for Publishers
Do you know why innovations arise? It’s because necessity enters the scene; that’s why we say necessity is the mother of innovation. It...
Content Team 7Search PPC7 Mins read
Ad Network Explained: How It Works and Why It Matters
In the fast-moving digital landscape, visibility is everything. Whether you are a business looking to promote your product or a content creator hoping...
Content Team 7Search PPC8 Mins read
What is Ad Server and Real-Time Bidding in Advertising Explained
Do you ever feel like your advertising budget is not being used effectively? You set up your campaigns, target an audience, and hope...
Content Team 7Search PPC9 Mins read
What is a Demand-Side Platform (DSP) and How Does it Work?
In the bustling world of digital advertising, where every click and impression carries value, a silent player operates behind the scenes, but many...
Content Team 7Search PPC7 Mins read
Native Advertising: Engage New Users to Ecommerce Business
Ad blockers are a common weapon for blocking ads. They are a blessing for those who want to avoid online ads, but for...
Content Team 7Search PPC9 Mins read
Digital Advertising: A Guide to Grow Your Business Online
In the present age, when technology has been blooming, and everything is getting digitalized, you need to use digital advertising to enhance awareness...
Content Team 7Search PPC8 Mins read
Contextual Advertising: An Overview, Advantages, And Future Prospects
In modern times, traditional advertising, such as television commercials and print media ads, has taken a backseat. Now, with the increasing digitalization, online...
Content Team 7Search PPC6 Mins read
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