Imagine the road that people walk through to reach your retail store. What comes to mind? A concrete road strong enough to hold...
When traveling to a specific point, if the road is blocked, we often take an alternate route or a shortcut to reach the...
We generally avoid going to a market where we know the quality is low, so we move to the market where we find...
When you go shopping, you’ll notice two types of people: those who buy without checking the price and those who consider the price...
What is the biggest fear of the world’s richest person, Elon Musk, the CEO of Tesla? In an interview, a reporter asked him...
Do you know the present condition of the ad ecosystem? It’s highly overcrowded and polluted. Recently, Google warned about banning interstitial ads, and...
There are different forms of online advertising available for us to deliver the message effectively to our target audience. A leaderboard ad stands...
Are you looking to understand Ad Trafficking? It’s very simple. Let’s take a scenario: You are a master chef, and your ad is...
CPM and RPM are two metrics that sound the same, but they are different from each other. New publishers mostly get confused by...