AdTech Industry Trends

Posts about emerging technologies in the ad industry, such as programmatic ads, AI, and automation.

259 Articles
Ad Quality
AdTech Industry TrendsAdvanced Strategies

Improving Ad Quality: The Effect of Whitelisting and Blacklisting

We generally avoid going to a market where we know the quality is low, so we move to the market where we find...

Choosing the Right Ad Network
AdTech Industry TrendsAdvanced Strategies

Checklist for Choosing the Right Ad Network: Key Criteria and Tips

Clothes checked, medicines checked, trekking shoes checked, snacks checked, and so on. In fear of forgetting something, we make a checklist to make...

Crypto Advertising
AdTech Industry TrendsAdvanced Strategies

Top 10 Trends in Crypto Advertising Services in 2025

After a few months, we will all be entering a new year, which means new goals, new expectations, and renewed hope. In the...

digital marketing strategy
AdTech Industry TrendsDigital Marketing Insights

Digital Marketing Strategy: What You Need to Know

Before we start the blog today, let’s discuss something related to all of you. Most of your promotional strategies rely on digital marketing,...

Banner Blindness
Ad Formats ExplainedAdTech Industry TrendsAdvanced Strategies

What Is Banner Blindness? How to Reduce It

The whole world is facing banner blindness, but relax. It’s not a disease like COVID-19; in fact, it’s not any kind of disease....

Lead
AdTech Industry TrendsDigital Marketing Insights

What is a Lead? Definition and Tips for Lead Management

Tring! Tring! Your phone rings, and you pick up the call. On the other end, a salesperson wishes you a happy birthday and...

AI Marketing
AdTech Industry TrendsDigital Marketing Insights

What Is AI Marketing and How To Use In Your Strategy?

What is the biggest fear of the world’s richest person, Elon Musk, the CEO of Tesla? In an interview, a reporter asked him...

High-Quality Traffic
AdTech Industry TrendsAdvanced Strategies

The Advertiser’s Guide to High-Quality Traffic from Ad Network

It is hard to believe that effort doesn’t pay off, especially in the context of digital advertising, where every minute and penny is...

Increase ROAS
AdTech Industry TrendsAdvanced StrategiesRevenue Growth Hacks

Increase ROAS: How To Get More From Your Ad Spend

The projected annual value of ad spend is expected to continue growing, exceeding 1.17 trillion dollars by 2028. According to Statista, the United...

Advertise Sweepstakes
AdTech Industry TrendsAdvanced Strategies

How To Advertise Sweepstakes : A Comprehensive Guide

Taking chances is essentially a gamble—you might win, or you might lose. There’s always a risk involved, and it’s significant because only one...

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