Posts about emerging technologies in the ad industry, such as programmatic ads, AI, and automation.
Before we start the blog today, let’s discuss something related to all of you. Most of your promotional strategies rely on digital marketing,...
The whole world is facing banner blindness, but relax. It’s not a disease like COVID-19; in fact, it’s not any kind of disease....
Tring! Tring! Your phone rings, and you pick up the call. On the other end, a salesperson wishes you a happy birthday and...
What is the biggest fear of the world’s richest person, Elon Musk, the CEO of Tesla? In an interview, a reporter asked him...
It is hard to believe that effort doesn’t pay off, especially in the context of digital advertising, where every minute and penny is...
The projected annual value of ad spend is expected to continue growing, exceeding 1.17 trillion dollars by 2028. According to Statista, the United...
Taking chances is essentially a gamble—you might win, or you might lose. There’s always a risk involved, and it’s significant because only one...
There’s no doubt that cryptocurrency, a digital or virtual form of currency that uses cryptography for security, has become increasingly popular over the...
When you browse your favorite website and see an ad that perfectly matches your interests, have you ever wondered how that happens? Allow...
Having a tight budget and miles to walk may seem impossible, right? However, if you choose the right tactic to cover the distance,...